
Ripple Effect Business Consulting empowers martial arts school owners to achieve rapid and sustained success by leveraging our deep expertise in martial arts and our robust business acumen. We work closely with them to achieve their business goals and realize their dream life.
Ripple Effect Business Consulting is the catalyst that will ignite your martial arts school into a cornerstone of your community, igniting growth and success.
Where Do You See Your Business in five Years?
Let us help you turn your vision into reality.
Together, we can ensure your martial arts schools achieve sustainable growth and long-term success—where you thrive as business owners, your communities flourish, and future leaders emerge.
Unlock your school’s potential
- Produce Hundreds of Accomplished Black Belts
- Maintain an Exceptional 90%+ Student Retention Rate
- Master Effortless, Diverse Lead Generation
- Foster Personal Success for You and Your Team
- Comprehensive Instructor Development from Within Your Program
- Reach Personal and Financial Milestones
- Optimize Operations with Streamlined Systems
- Expand Across Multiple Locations
About us

Master jan Lappin
Master Jan Lappin is a 5th-degree master black belt in Tang Soo Do, a black belt in Judo, a level 4 instructor in Ki Gong, and a certified verbal judo instructor. An accomplished tournament champion, Master Lappin combines her extensive martial arts expertise with a deep passion for developing successful young adults through life-skill and leadership training.
Graduating with honors from the University of Florida with a degree in Psychology, she was one of the first female Regional Executives and the manager of a highly successful team within Prudential Insurance. She opened Middleburg Martial Arts in 2001 and grew it to achieve a profit of nearly $500,000 annually in a single location. She has been featured in Martial Arts Success Magazine for her unique life-skill development program.
Master Jan Lappin will help your school add value to your program, increase profit margin, and drive more enrollments.

Master Greg Macy
Master Greg Macy’s journey in martial arts began at age seven at Mile High Karate in Lakewood, Colorado, under the mentorship of Grandmaster Stephen Oliver and international kickboxing champion Jeff Smith. He earned his 1st-degree Black Belt at just 13 years old and continued to teach and train while pursuing a degree in Chemistry at the University of Colorado.
After an entrepreneurial career in hydro-engineering, Master Macy sold a successful million-dollar company to follow his passion and founded Ripple Effect Martial Arts. Master Macy’s extensive martial arts experience, combined with his strong business background, ensures that Ripple Effect thrives both as a martial arts institution and as a successful business.
Master Greg Macy will help your school retain, inspire, and develop instructors and staff, successfully expand to multiple schools, and create a thriving renewal program.

Master Rachael Macy
Master Rachael Macy is a 4th-degree master black belt in Tang Soo Do under the guidance of Master Jim DeBacca, a legendary competitor, trainer, and martial arts instructor. Her early passion for Tang Soo Do and teaching others set the foundation for a lifelong commitment to martial arts.
She also holds a degree in Marketing, which she leverages to drive the business growth and sustainability of her martial arts schools. At 18, she founded a successful wedding & event planning company. After returning to the martial arts industry, she managed Middleburg Martial Arts for Jan Lappin. Together they brought the school to a gross revenue of $1,540,000. Along with Master Greg Macy, she owns and operates six Ripple Effect Martial Arts schools in Colorado and Florida.
Master Rachael Macy will help you craft successful systems, train and develop your staff, establish personal development practices, and increase sales and closing percentages.
our program includes:
- Weekly Zoom Meetings: Stay informed and inspired with curated weekly topics covering martial arts business strategies, leadership development, and industry trends.
- Unlimited Access for Questions: Benefit from unlimited support and guidance. Ask questions, seek advice, and receive personalized solutions tailored to your martial arts school’s needs.
- Networking Facebook Group: Connect with a vibrant community of martial arts school owners and professionals. Share insights, exchange ideas, and collaborate for mutual growth.
- Marketing Ideas, Trainings, & Materials: Access professionally crafted marketing materials designed to enhance your school’s visibility and attract new students. From digital assets to print materials, we have you covered.
- Stats and Operations Guidance & Materials: Gain access to essential operational resources and statistical analysis tools. Track performance metrics, optimize processes, and make informed decisions for sustained success.
- In-Person Workshops and Conferences
- Staff Development: Invest in your team’s growth and effectiveness with comprehensive staff development programs. Equip instructors with the skills and knowledge to deliver exceptional martial arts education and customer experiences.
Voices of success
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“My wife Sue and I own True Balance Karate, a family Tang Soo Do school. We have worked with Rachael and Greg Macy and Jan Lappin for a long time. They have been fantastic mentors, guides, and examples of how to run multiple schools. It is so important as a small business owner to have a mentor that challenges you to reach for more and a group of people that are on the top of your industry to network with. Rachael and Jan have pushed us for years to keep improving, and they set the example with several highly successful schools of their own (and their schools are still growing!!). Our gross has almost tripled since we started working with them and following their example. More importantly, our lives are more balanced with a properly functioning business, our students are staying longer and having more fun, and our employees are making the living they deserve while doing something they love. The best part is that we are just getting started and can’t wait to see what comes next.”
—Paul and Sue Helsdon
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“Transitioning to Ripple Effect Martial Arts has been the best thing we have done. In the transition, the Macys have done nothing but support us in every way possible. They have been the driving force behind not only our growing business but also our consistently increasing Martial Arts knowledge. Mr. and Mrs. Master Macy have brought our school to the next level. They are beyond dedicated to enhancing the world of Martial Arts and the individuals amongst it. We are so appreciative to all they have done and continue to do for us.”
—Alan & Kellie Ogle
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“Since Master Jan Lappin visited U.S. Karate Academy in April 2024, she has changed my pricing structure, tweaked the introductory lesson, added a referral program, and trained the instructors and staff about incorporating the language of Black Belt training in every class. She has gone over our marketing script and marketing plans as well. She has inspired and motivated me and my team to work together at a higher level so much so that in April we enrolled 17 students and in May 22 students!
—U.S. Karate Academy
“
Of all the martial arts business owners I have met in my lifetime, she [Master Jan Lappin] is the only one that I know who grossed over $1 million in one year with one school! If you want to raise your business acumen and be a multi-million dollar karate business owner then talk to the person who has been there and done that!”
—Master Sal Convento, MSEL, MAM, President and CEO, United States Karate Academy, INC
do you have a vision for growth?
Do you Want to be part of a like-minded community?
Are you Aiming for personal financial benchmarks?
Ripple Effect Business Consulting is for you!
Business Growth
We provide the tools, strategies, and support to help you scale your martial arts school, increase enrollments, and boost profitability.
Community Connection
Join a network of martial arts professionals who share your goals and challenges. Benefit from collective wisdom, peer support, and collaborative growth.
Personal Success
Achieve a balanced life where your business goals align with your personal aspirations. Our personalized approach ensures that you find success both professionally and personally.
Pricing
Monthly Coaching:
$997
per month
Includes:
- On-Boarding Meeting
- 2-Week Goal Setting
- 90-Day Review